Great Tips for Getting Pinterest Followers

If you take advantage of the marketing power of Pinterest, virtual doors will start opening for you, expanding your reach to your target audience and you’ll more than likely even start ranking higher on Google. The thing is, in order for it to work, you need to get more targeted Pinterest followers. More Pinterest followers means you’ll also get more likes, clicks, comments, repins and impressions. This will lead to increased, lead generation, increased sales and building a trusted Pinterest brand. Read on to find out how to get more Pinterest followers.

Pinterest Follow Button and Profile Widget

If you have a high traffic website, or are at least working on getting there, add a Pinterest follow button in a prominent place with your other social icons. To create your button, visit Pinterest widget builder page. You can also create a custom button that reflects your brand. Pinterest’s profile widget is another option and can actually be more effective because it’s a bit bigger and can display some of your latest pins.

Focus on Original Content

Posting original content is the best way to stand out which you need to do if you want to succeed online. As a matter of fact, 80% of Pinterest’s posts are repins which is why it’s so important to make an impression (a good one that is). Come up with high quality, compelling original content in the form of original images, quotes, infographics, funny photos, etc. If you’re leading them to a page on your website or a landing page, make sure that the content there is also high quality, original and targeted.

Share and Share Often

The more you share, the more people will see your pins, leading people back to your page by showcasing your details underneath the pin. Whenever you find and pin a lot of images that people enjoy, Pinterest will start to recommend you more frequently. This helps you attract even more followers.

Follow People with Similar Interest

This step makes complete sense. By looking for people with similar interests and following them, reciprocity kicks in and several are sure to follow you back. Continue to follow those who end up following you back and unfollow those that don’t. Just following 10 people a day can make a significant difference when compared to simply waiting for people to follow you.

Smart Commenting

Pinterest’s popular pin section consists of pins that have been repinned, liked and commented on several times. Take advantage of this by commenting on popular pins which will help encourage people to check your page out. Don’t just post random comments though. Take the time to check out the pin, study the description and then make a legitimate, thoughtful comment. Avoiding spamming pins though, limiting comments to 2 or 3 a day.

Hold Contests

Holding contests should be a key element of any Pinterest marketing strategy. As you work to come up with a good contest idea, keep in mind that Pinterest is all about users finding things that inspire them. It’s also important to make it easy to enter the contest by providing them with clear, easy, uncomplicated instructions. Take some time to search Pinterest for contest ideas that are relevant to your business.

Cross Connect Your Social Networks

Cross connect your social networks (Facebook & Twitter) with your Pinterest account, tweet your pins, making it easy for Twitter followers to discover them. Display your latest Pinterest activities in your Facebook followers and friends’ feeds. You should also add a link to your Pinterest account in the bio sections of your Facebook and Twitter accounts – small steps that can have a big impact.

Pinterest, just like all other social media platforms, will only work for you if you devote time and money to the process and remain committed. The good news is that it will be time and money well spent.